[ IV / Content Marketing ]

Content that
moves a business metric.

Seven packages, each available at three depths. All content plugs directly into the performance marketing engine — the same asset library feeds organic, paid, and sales-enablement channels rather than running as separate workstreams.

01

Content Strategy

Research, content pillars, platform strategy, calendar, distribution and measurement framework.

Essential

1 platform, monthly calendar + pillars

₹15K–20K / mo
Growth

2–3 platforms, calendar + distribution plan + monthly reporting

₹25K–35K / mo
Scale

Full platform mix, quarterly resets, measurement framework tied to revenue

₹40K–55K / mo
02

Ideation & Scripting

Content ideas, hooks, scripts, storyboards, calls to action, and monthly calendars.

Essential

4–6 scripts / month

₹20K–28K / mo
Growth

8–12 scripts / month + storyboard briefs

₹32K–42K / mo
Scale

15+ scripts / month, multi-format (reels, long-form, ad variations)

₹50K–65K / mo
03

Creative Direction

Campaign concepts, mood boards, shoot direction, styling, locations, and brand supervision.

Essential

1 shoot day / month, concept + mood board

₹35K–45K / mo
Growth

2 shoot days / month, full styling + location scouting

₹55K–70K / mo
Scale

3+ shoot days / month, multi-campaign creative supervision

₹85K–1.1L / mo
04

Production

Pre-production, filming, photography, editing, sound, color grading, motion graphics, delivery.

Essential

1 shoot day, 4–6 edited deliverables

₹60K–80K / mo
Growth

2 shoot days, 10–12 edited deliverables + motion graphics

₹95K–1.3L / mo
Scale

Full production crew, 3+ shoot days, 18+ deliverables incl. long-form films

₹1.5L–2.2L / mo
05

End-to-End Content Growth

Strategy, scripting, production, publishing, distribution, paid amplification, optimization — the full stack as one retainer.

Essential

Strategy + scripting + light production, organic-first

₹75K–95K / mo
Growth

Full production + publishing + paid amplification on 2 channels

₹1.3L–1.7L / mo
Scale

Multi-channel, multi-format, dedicated pod + continuous optimization loop

₹2L–2.8L+ / mo
06

Founder & Personal Brand

Positioning, thought leadership, scripts, videos, LinkedIn, Instagram, YouTube, and lead generation.

Essential

LinkedIn + 1 video platform, 8 posts / month

₹30K–40K / mo
Growth

2–3 platforms, scripted video content, monthly shoot day

₹55K–75K / mo
Scale

Full personal-brand engine incl. lead-gen funnel from content

₹90K–1.2L / mo
07

Performance Creative

Ad concepts, UGC, product videos, testimonials, creative variations, and performance testing.

Essential

6–8 ad creative variations / month

₹25K–35K / mo
Growth

12–15 variations / month incl. UGC + testimonials

₹45K–60K / mo
Scale

20+ variations / month, continuous A/B testing pipeline

₹75K–95K / mo
Content Engine

One asset library.
Organic, paid, and sales — fed together.